We partner with brands at pivotal moments—from launch to reinvention to maximizing reach—developing strategy, shaping creative direction, and executing the work through tailored teams and specialized collaborators aligned to each project’s goals.

Our flexible model allows us to remain agile, intentional, and closely aligned throughout every phase of an engagement.

Values

Your Brand Detectives

We find it genuinely fascinating to watch people, probe markets, observe brands, detect trends and examine industries. We enjoy unearthing new knowledge– from consumer trends to new media and emerging technology–that can be put to work for your business in unexpected, meaningful ways. 

Nimble and Flexible

We believe in quality over quantity, therefore, our business is scalable based on your needs, whether we’re working with your internal teams or other agency partners. Furthermore, our extensive network of resources enables us to find the right way, and the right partner, to get things done.

Our principals bring decades of experience across branding, strategic communications, creative development, and audience engagement for both established and emerging brands.

Principals

Angela Walker Campbell, Owner/Managing Partner

Angela brings more than 25 years of experience developing integrated brand initiatives for Fortune 100 companies including AT&T, Bank of America, Unilever, Quest Diagnostics, Nationwide, Merck, Novartis, and more. Her work spans social, digital, broadcast, print, and experiential platforms, with a focus on insight-driven ideas that shape brand perception and influence consumer behavior.

A recognized leader in health and wellness, culturally resonant marketing, and strategic communications, Angela has served on the Ad Council’s Campaign Review Committee and has been a repeat presenter for the Healthcare Businesswomen’s Association. Her work has earned numerous industry honors throughout her career.

David Harley,
Chief Brand & Creative Partner

David Harley is a seasoned creative leader with deep expertise in communication design, brand identity, and culturally informed brand communications. His background spans publishing, entertainment, and strategic communications, with senior creative roles at Motown/Universal, Vibe magazine, The Madison Square Garden Company, UniWorld Group, and Blavity.

 Throughout his career, David has led creative initiatives for brands including Coca-Cola, Ford Motor Company, AT&T, Microsoft, Pantene Gold Series, and Colgate-Palmolive. At Motown/Universal, he helped shape the visual identity of iconic artists including Queen Latifah, Stevie Wonder, and Boyz II Men, while his design for Marvin Gaye’s Vulnerable boxed set earned a place on the Grammy Shortlist.

David brings big-brand discipline, design leadership, and storytelling excellence to every client engagement. His ability to align strong branding with strategic intent makes him an invaluable partner.